MEET THE TEAM
Alec Watt
CEO & FOUNDER
Taking overall responsibility, Alec has extensive experience in the Real Estate industry working at an MD level at FTSE 100 companies in Estate Agency, Financial Services and Retail Banking. Alec is responsible for creating the best-in-class environment for the industry’s top talent to deliver outstanding projects for BoxNine7.
Stella Gittins
CO-FOUNDER
Stella co-founded BoxNine7 alongside Alec in 2012, building the brand from the ground up with a shared vision to redefine interior design in the property sector. With a deep-rooted passion for design and a background in luxury interiors, she has shaped our values, direction, and growth. Stella remains committed to driving innovation, supporting emerging talent, and ensuring every project we deliver reflects our core principles of quality, eco-conscious practices, and seamless turnaround.
Polly Upton-Prowse
GROUP DIRECTOR
The superstar of new business, Polly has cultivated an enviable network among London's top developers and agents. Her strategic decision-making skills and charismatic engagement have provided BoxNine7 with premier opportunities and high-calibre projects, truly setting the standard in bespoke interior design services.
Alice Grimes
SENIOR DIRECTOR
With a robust suite of skills honed across various roles within BoxNine7, Alice now excels as Director. Known for her astute business development strategies and an innate ability to foster growth, Alice is instrumental in driving our brand forward, while ensuring the team thrives under her leadership.
Sammi Edwards
DIRECTOR
Armed with a degree in Business and Management and a relentless commitment to excellence, Sammi manages BoxNine7’s most pivotal accounts and clients. Her keen attention to detail and superior customer relationship management ensure flawless project delivery every time.
Sophie Wilson
SENIOR DESIGN DIRECTOR
Sophie is synonymous with quality and precision in design. Collaborating with leading London developers and operators, she expertly crafts imaginative schemes that meet stringent deadlines, making her a cornerstone in staging designer services in London.
Tori Mitchell
DIRECTOR
Specialising in project management for our large-scale development projects, Tori thrives on direct client interaction and the challenge of aligning project execution with budget and timeline constraints, always prioritising quality.
Shane Devlin
DIRECTOR
Working with us for over a decade, and a wealth of experience in logistics and operations, Shane now leads our Specialist Window Atelier Guaranteed (SWAG). His deep understanding of process and detail ensures our window treatments are not only functional, but transformative. Shane and the SWAG team deliver tailored solutions that elevate every space, bringing precision and seamless delivery to every project.
Thom Atkins
DIRECTOR
A seasoned leader in global sales strategy, Thom brings a wealth of expertise across Real Estate, Interior Design, and Hospitality. With a passion for performance and a gift for leadership, he guides our team through his commitment to mentoring, drive for excellence, and results-focused mindset.
Rupinder Gohil
BUYING DIRECTOR
As the leader of our Buying and Procurement team, Rupinder curates BoxNine7’s bespoke turnkey furniture collections, enabling landlords and investors to seamlessly transform properties into luxurious homes. Constantly ahead of the curve, Rupinder is a regular at leading interior shows and exhibitions worldwide.
Olivia Yates
ASSOCIATE DIRECTOR
With almost a decade of experience across several brands within the Accouter Group of Companies, Olivia has refined her expertise in both sales and project management. Whether delivering projects in the heart of London or further afield, her meticulous attention to detail and personalised approach ensure results that consistently surpass client expectations.
Saffron Harper-Ward
ASSOCIATE DESIGNER &
PROJECT DELIVERY
As an Associate Designer, Saffron combines her passion for elegant, functional interiors with a sharp eye for detail and seamless project delivery. Alongside designing standout schemes, she supports and mentors newer team members and helps streamline our processes to keep every project running at its best.
Sophie Rastrick
INTERIOR DESIGNER
From her beginnings as an intern to her advanced studies at the British Academy of Interior Design, Sophie’s journey has blossomed in BoxNine7’s creative environment. Now a pivotal Interior Designer within the team, her keen eye and unwavering dedication ensure that each project not only meets but exceeds our clients' expectations.
Clementine Cooper
INTERIOR DESIGNER
Clementine brings a fresh, creative eye to BoxNine7’s design team, shaped by three years in high-end hotel and residential interiors, followed by a year specialising in Build-to-Rent. With a background in sustainable textiles and a flair for layered, characterful design, she crafts interiors that feel timeless, meeting the highest standards of quality and tenant satisfaction.
Veronica Martinis
MARKETING DIRECTOR
With a background in graphic design and a sharp eye for brand identity, Veronica brings extensive experience from the luxury furniture and interior design industry. As Marketing Director, Veronica leads the Marketing team with creativity and strategy, shaping a brand presence that’s as compelling as the spaces we create.
Elysia Palmer
SENIOR MARKETING MANAGER
Elysia leads the PR efforts for BoxNine7, compiling press releases and editorial features that strengthen BoxNine7’s presence across the industry. Her background in fashion photography adds a strong visual lens to our storytelling, helping us maintain a consistent and impactful brand voice.
Katie Ho
MARKETING MANAGER
Katie drives our social media campaigns and visual content, bringing creativity, clarity, and consistency across platforms. With a background in Product Design and a master’s degree in Fashion Communication and Digital Media, she blends her sharp skills for graphic design and strategic messaging to shape our brand’s identity.
Dwane Martin
LOGISTICS MANAGER
Dwane and the dedicated Logistics team ensure all clients projects are installed without a hitch, with all products collated and quality checked before they reach site. Not only have the team been awarded ISO9001 and ISO14001, but they are also CHAS, safe contractor accredited and hold CSCS cards.